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# A Quarter of Top Websites Still Reject Passkeys Security
- URL: https://adjacent.media/signals/a-quarter-of-top-websites-still-reject-passkeys-security/
- Published: 2026-06-25T16:11:11.000Z
- Updated: 2026-06-25T16:11:11.000Z
- Description: Passkeys represent the industry’s best answer to password-based breaches, yet adoption remains stuck at 76% across major platforms—a gap that reflects the friction between security standards and actual deployment incentives.
- Author: Jonathan Greene
- Tags: #signal, theme-consumer, privacy, authentication, platform dynamics

Source: [TechCrunch](https://techcrunch.com/2026/06/24/new-website-names-and-shames-companies-that-still-dont-offer-passkeys-to-users/?ref=adjacent.media)

Passkeys represent the industry's best answer to password-based breaches, yet adoption remains stuck at 76% across major platforms—a gap that reflects the friction between security standards and actual deployment incentives. The naming-and-shaming mechanism works because it converts a technical issue into reputational risk, but the real constraint isn't awareness: it's that legacy authentication infrastructure is deeply embedded in user databases and enterprise systems, making the switchover economically expensive for companies with no immediate competitive disadvantage for lagging.