Source: Gettheleverage
As generative AI floods product teams with thousands of design variations, the traditional gatekeeper role of designers—arbitrating taste and coherence—has become logistically impossible. Companies lack quality control infrastructure to distinguish between plausible-looking but broken experiences and genuinely functional ones, forcing designers to become quality inspectors rather than creative leads. Power shifts away from design judgment toward whoever controls the filtering mechanism: product managers, engineers, or automated evaluation systems. None of these groups carry design's historical accountability for user experience outcomes.