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# Google's Search Results Are Being Poisoned by AI Spam
- URL: https://adjacent.media/signals/googles-search-results-are-being-poisoned-by-ai-spam/
- Published: 2026-06-11T16:10:48.000Z
- Updated: 2026-06-11T16:10:48.000Z
- Description: The article identifies “sloptimization”—the deliberate injection of low-quality, AI-generated content designed to game search rankings—as the logical endpoint of Google’s quarter-century accommodation of SEO gaming.
- Author: Jonathan Greene
- Tags: #signal, theme-culture, media quality, search engines, digital publishing

Source: [Kottke](https://kottke.org/26/06/0049116-your-search-results-are-g?ref=adjacent.media)

The article identifies "sloptimization"—the deliberate injection of low-quality, AI-generated content designed to game search rankings—as the logical endpoint of Google's quarter-century accommodation of SEO gaming. Google has monetized its search monopoly by allowing content farms and now AI mills to flourish in results because they capture ad inventory, creating a race-to-the-bottom where genuine expertise gets buried beneath optimized garbage. The speed and scale of AI-generated spam has compressed the timeline: the web's primary discovery mechanism is becoming unusable for finding actual information rather than marketing funnel content.