Source: Featured Blogs - Forrester
Enterprise software vendors are moving away from feature-driven roadmaps toward "stewardship"—actively managing how AI systems interact with business workflows and data—because AI's unpredictability and autonomous behavior make traditional vendor-customer relationships obsolete. Future software contracts will price in ongoing governance, risk mitigation, and behavioral monitoring rather than static capabilities. Vendors that credibly demonstrate active behavioral stewardship gain lock-in; those that don't face liability and churn.