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# IAS’s Srishti Gupta: Media Quality has Shifted ‘From Protection to Growth’
- URL: https://adjacent.media/signals/iass-srishti-gupta-media-quality-has-shifted-from-protection-to-growth/
- Published: 2026-07-21T16:11:16.000Z
- Updated: 2026-07-21T16:11:16.000Z
- Author: Jonathan Greene
- Tags: #signal, theme-culture, media quality, ai-generated content, journalism economics

Source: [Beet](https://www.beet.tv/2026/07/iass-srishti-gupta-media-quality-has-shifted-from-protection-to-growth.html?ref=adjacent.media)