Source: WIRED
A cohort of content creators—ranging from sex workers who've quit the industry to asexual influencers to religious defectors—are gaining significant followings by positioning abstinence as a lifestyle choice rather than a moral failing or involuntary condition. Audiences are shifting away from the assumption that sexual content and sex-positivity are the default consumer identity, creating space for anti-consumption narratives that monetize restraint. The shift reveals how creator economies absorb and aestheticize nearly any identity position. It also suggests younger audiences are fracturing into distinct camps around sexuality, challenging both traditional moralism and mainstream sex-positive influencer culture.