Source: Bilawal Sidhu
Samsung and LG are already extracting visual data from living rooms at industrial scale—Samsung at 7,200 frames per hour, LG at 360,000—ostensibly for ad targeting and content recognition. The infrastructure they're building is surveillance-grade capture capability that vastly exceeds what current monetization requires. The gap between what these companies need to collect and what they are collecting points to either aggressive future use cases (biometric analysis, attention tracking, household composition profiling) or a technology-first approach where collection precedes permission and justification. For consumers, this means the living room is being enrolled in a data extraction pipeline without meaningful consent mechanisms or transparency about what "batching uploads every 15 seconds" actually contains.