AI Companies Face Token Economics Reckoning
Source: Azeem Azhar, Exponential View
The analogy to gym memberships reveals a structural problem: AI vendors have pursued user acquisition through bundled pricing while usage patterns remain unpredictable. As token economics mature, vendors will consolidate around who can sustain low-frequency users via subscription and who must shift to pay-per-use models. That fragmentation will force enterprise buyers to manage multiple vendor relationships instead of unified platforms.