// ai cost management

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Rippling builds AI cost tracker after burning millions on experiments

Rippling's new AI Spend Console reflects a shift in enterprise AI adoption: from "how do we use this?" to "how much is this actually costing us?" The company's own spending—millions burned in months—prompted an internal reckoning that became a product. AI ROI measurement is now table stakes for any platform claiming to manage enterprise spend. Vendors who can prove cost containment and attribution will outcompete those still selling transformation theater.

Most companies flying blind on AI spending, KPMG finds

A KPMG survey reveals that three-quarters of enterprises lack real-time visibility into their AI costs, with only 26% achieving comprehensive tracking while a quarter sees expenses only retroactively through billing cycles. Cost opacity directly undermines procurement discipline—companies can't optimize cloud vendor negotiations, rightsize model usage, or allocate AI budgets effectively across business units when they're spending blind. AI infrastructure has outpaced the financial controls and metering mechanisms that enterprises built for traditional software and cloud services.