// marketing workflow

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Marketing Teams Are Outsourcing Quality Control to AI

A marketer's admission that Claude now filters work output before human review suggests a structural inversion in agency labor—junior roles that built institutional knowledge through editorial gatekeeping are being compressed or eliminated. AI quality thresholds are replacing human judgment as the first filter, potentially hollowing out the training pipeline that produced experienced creatives and strategists. The fragmentation the author mentions likely accelerates this dynamic, as pressure on margins pushes agencies toward AI-as-junior-staff rather than investing in human teams.